This is surely one of the biggest wine trends in the business and a lot of wine producers are investing in that area. Rui has been working closely with a Douro association to put the Douro Valley in the world’s leading wine tourism regions map. Not only he has written all the materials promoting the region (including apps), as he has travelled around the world, visiting most of the major wine regions to benchmark the Douro. As part of his job, he has traveled to several major cities of the world meeting with leading specialised travel agencies selling the destination Douro.
A summit in the Douro region has also been organised as a result of this major project.
It is obvious that his work is more than writing, it’s also about selling and getting concrete results out of his work.
Rui is obviously very happy to work with you on your wine tourism project.